Privacy Policy

1. Introduction

At Blinkrate, a service provided by Primary ehf. ("Primary ehf.", "we", "us", or "our"), we respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, products, and services ("Services").

Primary ehf. is a registered company that owns and operates the Blinkrate service. This Privacy Policy applies to all personal data processed by Primary ehf.

Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access or use our Services.

2. Information We Collect

We collect several types of information from and about users of our Services, including:

2.1 Personal Data

Personal Data refers to information that identifies or can be used to identify you. We may collect the following types of Personal Data:

• Contact information (such as name, email address, business address, and phone number)
• Account information (such as username and password)
• Billing information (such as credit card details and billing address)
• Business information (such as company name, role, and industry)
• User-generated content (such as feedback, comments, and messages)

2.2 Usage Data

We may also collect information about how you access and use our Services, including:

• IP address and device information
• Browser type and version
• Operating system
• Time and date of visits
• Pages viewed and features used
• Actions taken (such as clicks and navigation paths)
• Referral sources

3. How We Collect Your Information

We collect information through various methods, including:

• Direct interactions (when you register, subscribe, or communicate with us)
• Automated technologies (such as cookies, web beacons, and similar tracking technologies)
• Third-party sources (such as business partners, analytics providers, and payment processors)

4. How We Use Your Information

We may use the information we collect for various purposes, including:

• Providing, maintaining, and improving our Services
• Processing transactions and managing your account
• Sending administrative information, such as updates, security alerts, and support messages
• Responding to your requests, comments, and questions
• Marketing and advertising our Services
• Analyzing usage patterns and trends
• Protecting our rights, property, and safety, and the rights, property, and safety of others
• Complying with legal obligations

5. How We Share Your Information

We may share your information with:

• Service providers who perform services on our behalf
• Business partners with whom we jointly offer products or services
• Affiliates within our corporate family
• In connection with a business transaction (such as a merger, acquisition, or sale of assets)
• When required by law or to protect our rights

We do not sell your personal information to third parties.

5.1 Payment Processing

Primary ehf. uses Paddle as a payment processor to handle all financial transactions. When you make a purchase, your payment information is collected and processed directly by Paddle, which acts as the Merchant of Record for all our transactions. Your payment data is subject to Paddle's privacy policy and terms of service. We do not store your full credit card details on our servers.

6. Cookies and Similar Technologies

We use cookies and similar tracking technologies to collect and store information about your interactions with our Services. Cookies are small text files that are stored on your device when you visit a website. They help us recognize you, remember your preferences, and provide a more personalized experience.

You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our Services.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When determining the appropriate retention period, we consider the amount, nature, and sensitivity of the information, the potential risk of harm from unauthorized use or disclosure, and applicable legal requirements.

9. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, such as:

• Access to your personal information
• Correction of inaccurate or incomplete information
• Deletion of your personal information
• Restriction or objection to certain processing activities
• Data portability
• Withdrawal of consent

To exercise your rights, please contact us using the information provided in the "Contact Us" section.

10. Children's Privacy

Our Services are not intended for children under the age of 16, and we do not knowingly collect personal information from children under 16. If we learn that we have collected personal information from a child under 16, we will take steps to delete that information as soon as possible.

11. International Data Transfers

Your information may be transferred to, stored, and processed in countries other than the one in which you reside. By using our Services, you consent to the transfer of your information to countries which may have different data protection rules than your country. We take appropriate safeguards to ensure that your personal information remains protected in accordance with this Privacy Policy.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.

13. Company Information

Blinkrate is a service provided by Primary ehf., a company registered in Iceland.

14. Contact Us

If you have any questions about this Privacy Policy, our privacy practices, or your personal data, please contact us.